Research - Masthead

 Hello Beautiful People! One of the main components of my magazine, and the one I'm most exited to make is the front cover. I already talked a little bit about it in my previous research posts, but I did some more in-depth research of the mastheads of some sports magazines, and heres what i noticed; 

One of the most iconic part of all magazines is the masthead because even though the color changes the actual words are always the same. Since I'm only making one magazine, I don't really have to worry about placing it on different covers. I also noticed that the color of the font correlates with the colors of the cover, so mine is just going to match with the colors of my photo or background. 

The most important part of the masthead is the font. One thing I noticed is some of the more famous magazines like Sports Illustrated and Sporting News is that the font of the masthead is kind of old fashioned, which makes sense because they started a long time ago, and they never changed the font. But some of the newer ones, like ESPN, and Inside Soccer have more modern fonts (although the ESPN one is just the logo). So, for mine, I'm probably going to use a simple, modern font. 

Another thing I noticed with almost all of them is that the cover photo os the athlete layers on top of the words, which I think is really cool, and I will definitely be using in my cover. But sometimes, the photo covers up the majority of the words, and you can't really see it, but you can still tell what the magazine is because of brand identity. This means I have to be careful not to cover up all the letters, and make sure it's still very obvious what the masthead says, since nobody knows what my magazine is, and I can't really rely on branding. 

 Those are just some key things I noticed, and will be using in my cover, I still have to decide on a name for my magazine, but that depends on what sport I decide to use.